Mllc Information

(M) is a group of seasoned independent professionals beginning with Lee Gorman a 25 year veteran of the advertising/marketing profession.

To the right are some of the professionals who make up the (M) network.

Barbara Oliver

Social Media Strategy: precisely constructed, focused, monitored and measured.

As an integrated component of your media presence, a well-conceived and targeted
social media strategy is an unprecedented and cost effective way to:
*Engage with your current customers
*Extend your company's reach
*Actively cultivate and nurture leads
With 15+ years experience in communications field, working with businesses and NPO's, Barbara has demonstrated a depth of knowledge to design your social media campaign, monitor its impact, and assess and quantify your return on investment.

Metaphorically speaking about Social Media:

Your Facebook Business Page can be your showroom, conference room, and/or your company's "meet and greet". Here you personally engage with your customers and their friends/associates. The power of a Facebook Business Page is in the fact that when purchasing a product or service, people respond to the endorsement of a friend or trusted colleague. A study conducted in April 2011 by ROI Research found that 60% of US social network users were at least somewhat likely to take action when a friend posted something about a product, service, company or brand on a social media site. Your Facebook Page is where your customer relationships are nurtured, deepened and leveraged.

Your Twitter profile is your exhibitor presence in cyber-space. Through attracting "followers" to your brand within the context of the global conversation, your potential for customer base expansion becomes virtually unlimited.

Your LinkedIn profile is where you showcase your personal and professional expertise. You establish trust, commonality and credibility within a sphere of Colleagues. It is here where you can form mutually beneficial collaborations and partnerships.

Mike Ryan

Mike Ryan's computer experience dates back to the introduction of the Apple II, for which he was programming games around 1980. For the past sixteen years, Mike has been completely immersed in the emerging and rapidly evolving online, video, and interactive environments. Using a wide variety of software, he has designed site for countless platforms, developed shopping carts and ecommerce solutions for companies spanning many industries, and conducted online marketing campaigns using a wide variety of tools and tactics.

Mike owned and operated his own web development company, NewMedia Advantage, for five years before being acquired by Envision Technology Advisors in early 2001. In his career, he has managed projects for clients of all sizes - from one-person hobby sites to sites for fortune 500 companies, including Titleist, Fleet Bank, Amica Insurance, Met Life, Narragansett Bay Insurance Company, Bryant University, SalonPS, Lifespan, Charter Care, and Cape Cod Healthcare.

In addition to his computer programming and design experience, Mike spent three years as an advertising copywriter. His eclectic mix of experience ensures that stimulating creative ideas, clear writing and logical presentation formats form the solid foundations for his work in new media. A 1991 Princeton graduate with a degree in social psychology, he also holds a degree in advertising and public relations from Johnson and Wales University and an Advertising Design degree from the Rhode Island School of Design (RISD).